Custom web apps, AI tools and internal software — shipped.
We build the products that brand and marketing can't on their own: record-keeping tools, dashboards, AI-powered assistants and customer-facing web apps.
What we actually do.
A lot of our clients reach a point where off-the-shelf software stops fitting — a record-keeping tool that is too rigid, a CRM that is too generic, a data workflow someone is doing in a spreadsheet for four hours a day. That is where our product team comes in. We design and ship custom web apps, AI-powered assistants and internal tools that plug into the business the way it actually runs.
Deliverables
- Custom web applications (Next.js, React, TypeScript)
- Record-keeping & data entry tools tailored to your workflow
- AI-powered assistants, copilots and workflow automations
- Internal dashboards, admin panels and reporting tools
- Customer-facing portals, booking and self-service apps
- Integrations with CRMs, ERPs, payments and messaging platforms
- Deployment, observability and ongoing maintenance
Built for teams like these.
- 01
Teams outgrowing a spreadsheet or off-the-shelf SaaS
- 02
Organizations that need an AI-assisted tool built to their process
- 03
Founders validating a product idea with a focused MVP
- 04
NGOs and programs needing secure record-keeping & reporting tools
A process you can actually plan against.
Discover & scope
Two weeks of interviews, workflow shadowing and a single-page product brief your team signs off on.
Design & prototype
Clickable prototype of the core flows in Figma — validated with the people who'll actually use it.
Build & ship
Typescript web app, tests, auth, integrations. We ship an MVP in 6–10 weeks.
Support & iterate
Monthly releases, observability, a documented codebase — and a team you can hand off to.
Outcomes, not deliverables.
- A product built for your exact workflow, not a generic template
- Hours of manual work eliminated every week
- A codebase your team can own (or we can maintain)
- A roadmap for the next 12 months of features
Questions about product development.
What stack do you build with?
TypeScript, Next.js, React and Node for web; PostgreSQL or SQLite for data; modern hosting on Vercel, Railway or AWS. For AI features we integrate directly with Anthropic, OpenAI and open-source models — whichever fits the job.
Can you build something that uses AI on our data?
Yes. We build AI-powered assistants and automations that work on your documents, records or structured data, with proper guardrails around privacy and accuracy. Common use cases: internal knowledge search, report drafting, structured-data extraction from PDFs, and customer support copilots.
What does a typical product engagement cost?
MVPs typically run USD 18,000–45,000 for 6–10 weeks. We share fixed-scope quotes after a short discovery call — no open-ended time-and-materials.
From the journal.
B2B Digital Marketing in Kenya — What Actually Works
A grounded guide to B2B digital marketing in Kenya. Channels, content, budgets and the mistakes most founders make on the way to product-market fit.
A Go-to-Market Strategy That Survives Contact with Reality
Most GTM plans die in month two. Here is a pragmatic framework for building a go-to-market strategy founders can actually execute — with metrics that do not lie.
Ready to scope product development with us?
A 45-minute discovery call, a tailored proposal inside a week, a kickoff within two. Tell us what you're working on.